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« A Different Pay Scheme - By Flood1, Sportsman, and Paul | Main | 18 Years in the Making - By Paul_Murtagh »

November 12, 2009

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Paul Murtagh

A very good article Stuart and you make good points about the new teams. The intereting thing about the new teams is that they are all taking different approaches to their F1 debut and none are the traditional way.

The CFD approach by Manor is particluarly interesting and could be the future of F1 car design could it prove to be successful. And with USF1, Campos and Lotus all planning their major operations outside the UK it means that 6 of the teams (should the BMW buyout be enterd) will not be based in the UK. The tide is turning, and like you say Stuart it is upto the established guard to catch up

flood1

The manufacturers that have come and gone during the years went for many reasons. However none ever left for environmental reasons. The enviroment is a new design criteria and must be taken seriously by the manufacturers because of EU carbon requirements.

F1 has probably never been as usless as it is today in terms of providing engineering solutions for real world road cars. There is almost no overlap of technology. The efficiency and exhaust emissions are now more important than ever.

They had a chance with Kers, but it was poorly concieved and useless for road cars.

That leaves marketing. With manufacturers Honda, Toyota, Renault, Ferrari, BMW, and to some degree Mercedes, somebody would always be no better than 5th. In 2009 they were even beaten by independent teams running their engines, Brawn and Red Bull. This puts one of them no better than 7th. Where are the bragging rights? Put that bit of news in the papers in a full page advert.

So if they return or not is largely dependant on the technology and its relevance to their road cars.

The marketing can be left to independents like Brawn and RBR.

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